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So ya wanna be an... Email Copywriter & Strategist with Samantha Montalbano, Founder of Boldness Factor

so ya wanna be a Mar 17, 2022

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“There are so many people who know way more about email marketing than I do but that should never be a reason not to act on what you know already. I know more than my clients do. They don't have time to learn it and that’s why they hire me."


In this episode, we get to hear Samantha’s story from massage therapist to successful business owner and Mama of twins.

Samantha shares how she creates structure with her work schedule while balancing childcare and raising two energetic toddlers. She explains the importance of being intentional with her time to make sure she is able to get tasks completed while her children are being cared for.

You’ll learn that the field of email copywriting has many opportunities for growth, and hear about some of Samantha’s most recommended resources for you to check out if this is something that sounds interesting to you. We also discuss what services Samantha offers, and she points out the power of starting simple so that you can become a known expert in your space.

If helping clients reach their target audience through powerful email copywriting and intentional funnel design sounds interesting to you, you won’t want to miss this episode!

This episode is for you if:

  • You’ve been wondering how to get started as an email copywriter but don’t know where to begin.
  • You’re feeling overwhelmed with figuring out what services to start with and need guidance on the importance of starting small.
  • You are interested in email marketing but you’re feeling overwhelmed with what is all included in the strategy piece of it.
  • You feel overwhelmed thinking about starting a business with young children and need tips for helping balance your workload while being there for your children.

About Our Guest

Samantha Montalbano is a busy mama to twin 2 year old girls and is the owner of Boldness Factor where she serves as an email marketing copywriter and strategist. She launched her business when her babies were a couple months old AND during a global pandemic. Total powerhouse, right?!

Samantha created her business to make email writing simple again. To do all the heavy lifting that you don’t have time to do. She wants to make it so you never dread sitting down to write another email ever again.

Links Mentioned + Other Helpful Resources

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Check out our other “So ya wanna be a…” episodes

Stepping out on your own as a freelancer or consultant can be intimidating to say the least. It can be incredibly helpful to hear real-life stories of parents just like you who’ve successfully made this transition, and understand what it’s actually like to run a business while raising a family.

In this ongoing podcast series, we sit down with like-minded parents to hear their story from captive employee to liberated entrepreneur. They paint a picture of what it’s like to juggle running their own business while also showing up as a calm and present parent and partner.

We dig into what services they provide, how they’ve leveraged their experience and network to build their business, what their day-to-day looks like, and any pro tips they have for people exploring this career path.

These episodes are a great way for you to explore independent career paths that you may not have known about! Check out all past “So ya wanna be a…” episodes right here.

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